My StoryI have been in technology Product Management & Marketing for over 20 years. I started @ Avid Technology bringing digital video editing out of Hollywood downmarket to corporate video producers. At Dragon Systems, we introduced revolutionary speech recognition technology at an affordable price. I have worked with a variety of technologies including: VoIP, developer tools, web performance, and data visualization. I help get new technology to new markets. |
There have been incredible changes in marketing channels and the many forms of communication needed to be successful -but it's all still marketing.
Solve a problem or meet a need with the product, understand your audience, find them where they hang out and tell them how you can help with a consistent message. |
Where can I help? Anywhere you have more to do and don't have the people to do it.
Need new marketing programs? I'll create the new programs and hand them over to the team or execute them. Launching something new? I'll manage the launch and execute on new deliverables where needed, including public relations and analyst relations. Small startup- no marketing people? I'll help set strategy and put basic marketing procedures together. 
Time to make the donuts?
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Resume
Laura Strassman Resume
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